BBA in Advertising and Branding at Bharathiar University

BBA in Advertising and Branding at Bharathiar University in Coimbatore, Tamil Nadu is a 3-year undergraduate programme. Fees for the full course come to ₹3.9 lakh (roughly ₹1.3 lakh a year).

The course is about how organisations run: accounting, marketing, finance, human resources, operations and business communication, usually with case studies and an internship.

Bharathiar University is a other institute, founded in 1982. This page brings together what is on record for this course at Bharathiar University — fees, seats, eligibility, the admission route and placements — so you can judge it before you apply.

Most BBA/BBM programmes follow a similar pattern: the first year builds the foundations, the middle years go deep into the subject, and the final year is given over to electives, a major project and usually an internship.

Here that means how organisations run: accounting, marketing, finance, human resources, operations and business communication, usually with case studies and an internship. Typical first jobs: management trainee, business development, sales, marketing or operations roles. Many graduates also go on to a master's degree.

The exact syllabus is set by the college or its affiliating university and changes from year to year, so ask Bharathiar University for the current semester-wise plan.

This is what the course costs, as recorded. Fees are for the whole course unless marked otherwise.

Colleges revise fees most years, and hostel, transport and exam charges are often billed separately. Confirm the current figure with Bharathiar University before you pay anything.

For admission to BBA in Advertising and Branding, you usually need Class 12 in any stream. The minimum marks on record at Bharathiar University are: X: 0.0, XII: 50.0, Graduation: 0.0.

Admission to this kind of course is usually through CUET, IPMAT and a college's own test. Reserved-category candidates generally get a relaxation in the minimum marks. Check Bharathiar University's prospectus for the exact cut-off this year.

The admission process usually runs like this:

1. Check that you meet the eligibility above and register for the entrance exam in time.
2. Take CUET, IPMAT and a college's own test and keep your scorecard.
3. Apply to Bharathiar University on its website (sunstone.in/campuses/rathinam-group-of-institutions) or through the enquiry form on this page, and take part in counselling if a state or central body runs it.
4. Once you are offered a seat, verify your documents (marksheets, ID, category certificate if any) and pay the admission fee to confirm it.

Going by the latest placement record (2023) show a median package of ₹6.7 lakh at Bharathiar University. 799 of 146 students were placed that year. These are college-wide figures, not only for this specialisation.

Placement numbers vary a lot by year and by branch. Ask the placement cell for the branch-wise report of the last two batches.

Bharathiar University runs 16 BBA/BBM specialisations in all. The others you can compare it with:

• Bachelor of Business Administration (BBA)
• BBA in Marketing Management
• BBA in Design Thinking
• Bachelor of Business Administration (BBA)
• BBA in Digital Marketing
• BBA in Finance Management
• BBA in Human Resource and Talent Analytics
• BBA in Tourism and Hospitality Management
• BBA in Logistics and Supply Chain Management
• BBA in Stock Management, Trading and Trading Investment
• BBA in IT and Business Analytics
• BBA in Mass Media Management
• BBA in Entrepreneurship
• BBA In Retail Management
• BBA in Operations Management

A few questions worth answering before you apply:

• Are you genuinely interested in how organisations run? You will spend 3 years on it.
• Can you manage ₹3.9 lakh over the course, plus hostel and living costs? Ask about scholarships and education loans.
• Are the placement figures above good enough for your goals? Ask for the branch-wise numbers.
• How does Bharathiar University compare with other colleges offering BBA/BBM in and around Coimbatore?