BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK at Yenepoya University: overview

BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK at Yenepoya University in Mangalore, Karnataka is a 3-year undergraduate programme. The total fee on record is ₹7.61 lakh – ₹8.81 lakh, which works out to about ₹2.54 lakh a year.

The course is about turning raw data into decisions: statistics, Python and SQL, data cleaning, visualisation and machine learning.

Yenepoya University is a other institute, founded in 2008. This page brings together what is on record for this course at Yenepoya University — fees, seats, eligibility, the admission route and placements — so you can judge it before you apply.

What you study in BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK

Most BBA/BBM programmes follow a similar pattern: the first year builds the foundations, the middle years go deep into the subject, and the final year is given over to electives, a major project and usually an internship.

Here that means turning raw data into decisions: statistics, Python and SQL, data cleaning, visualisation and machine learning. Typical first jobs: data analyst, data scientist, business analyst or analytics consultant. Many graduates also go on to a master's degree.

The exact syllabus is set by the college or its affiliating university and changes from year to year, so ask Yenepoya University for the current semester-wise plan.

BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK fees at Yenepoya University

This is what the course costs, as recorded. Fees are for the whole course unless marked otherwise, and apply to BBA/BBM programmes at Yenepoya University as a group.

FeeAmount
Total course fee₹7.61 lakh – ₹8.81 lakh
Tuition fee₹3.75 lakh – ₹4.95 lakh
Hostel fee₹3.6 lakh
Approximate cost per year₹2.54 lakh

Colleges revise fees most years, and hostel, transport and exam charges are often billed separately. Confirm the current figure with Yenepoya University before you pay anything.

BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK eligibility

For admission to BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK, you usually need Class 12 in any stream. The minimum marks on record at Yenepoya University are: X: 0.0, XII: 55.0, Graduation: 0.0.

Admission to this kind of course is usually through CUET, IPMAT and a college's own test. Reserved-category candidates generally get a relaxation in the minimum marks. Check Yenepoya University's prospectus for the exact cut-off this year.

How to get admission to BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK at Yenepoya University

The admission process usually runs like this:

  1. Check that you meet the eligibility above and register for the entrance exam in time.
  2. Take CUET, IPMAT and a college's own test and keep your scorecard.
  3. Apply to Yenepoya University on its website (yenepoya.edu.in) or through the enquiry form on this page, and take part in counselling if a state or central body runs it.
  4. Once you are offered a seat, verify your documents (marksheets, ID, category certificate if any) and pay the admission fee to confirm it.

BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK placements at Yenepoya University

Going by the latest placement record (2022) show a median package of ₹4.8 lakh at Yenepoya University. 120 of 86 students were placed that year. These are college-wide figures, not only for this specialisation.

Placement numbers vary a lot by year and by branch. Ask the placement cell for the branch-wise report of the last two batches.

Other BBA/BBM specialisations at Yenepoya University

Is BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK at Yenepoya University right for you?

A few questions worth answering before you apply:

  • Are you genuinely interested in turning raw data into decisions? You will spend 3 years on it.
  • Can you manage ₹7.61 lakh – ₹8.81 lakh over the course, plus hostel and living costs? Ask about scholarships and education loans.
  • Are the placement figures above good enough for your goals? Ask for the branch-wise numbers.
  • How does Yenepoya University compare with other colleges offering BBA/BBM in and around Mangalore?

BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK at Yenepoya University: FAQs

What is the fee for BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK at Yenepoya University?

The total fee on record for BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK at Yenepoya University is ₹7.61 lakh – ₹8.81 lakh, about ₹2.54 lakh a year. Hostel and other charges may be extra.

How long is BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK at Yenepoya University?

BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK at Yenepoya University is a 3-year full-time undergraduate course.

What is the eligibility for BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK?

You usually need Class 12 in any stream. Admission is usually through CUET, IPMAT and a college's own test. Check the college's prospectus for this year's cut-off.

Which other BBA/BBM specialisations does Yenepoya University offer?

Besides BBA Business Management and Digital Marketing with minor in Business Analytics in association with Institute of Analytics, UK, Yenepoya University offers BBA in Aviation, Travel and Tourism, BBA in Logistic and Aviation in partnership with TCS, BBA in Logistics and Supply Chain Management in partnership with TCS, BBA with Logistics and Aviation in association with Microsoft Learning and Coursera, BBA in Logistics and Supply Chain Management with minor in Port Management in association with Microsoft Learning and Coursera, BBA in Business Management and Digital Marketing in association with Institute of Analytics, UK and Discontinued (June 2024)- Bachelor of Business Administration (BBA).

Is Yenepoya University a government or private college?

Yenepoya University is a other institute, founded in 2008, located in Mangalore, Karnataka.