B.A. (Hons.) in Fashion Marketing and Management at Raffles Design International

Raffles Design International, Mumbai, Maharashtra, offers B.A. (Hons.) in Fashion Marketing and Management as a 3-year undergraduate degree. There are 15 seats in each batch. Fees for the full course come to ₹19 lakh (roughly ₹6.33 lakh a year).

Expect to spend most of your time on consumer behaviour, brand management, sales and digital marketing.

Raffles Design International is a private institute, founded in 2004. This page brings together what is on record for this course at Raffles Design International — fees, seats, eligibility, the admission route and placements — so you can judge it before you apply.

Most BA programmes follow a similar pattern: the first year builds the foundations, the middle years go deep into the subject, and the final year is given over to electives, a major project and usually an internship.

Here that means consumer behaviour, brand management, sales and digital marketing. Typical first jobs: brand, sales or digital marketing roles. Many graduates also go on to a master's degree.

The exact syllabus is set by the college or its affiliating university and changes from year to year, so ask Raffles Design International for the current semester-wise plan.

The fee figures on record for this course are below. Fees are for the whole course unless marked otherwise, and apply to BA programmes at Raffles Design International as a group.

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Colleges revise fees most years, and hostel, transport and exam charges are often billed separately. Confirm the current figure with Raffles Design International before you pay anything.

To get into B.A. (Hons.) in Fashion Marketing and Management, you usually need Class 12 from a recognised board. The minimum marks on record at Raffles Design International are: X: 65.0, XII: 65.0, Graduation: 0.0.

Admission to this kind of course is usually on merit in the qualifying exam. Reserved-category candidates generally get a relaxation in the minimum marks. Check Raffles Design International's prospectus for the exact cut-off this year.

In most years, admission follows these steps:

1. Check that you meet the eligibility above.
2. Keep your qualifying-exam marksheet ready; seats are filled on merit.
3. Apply to Raffles Design International on its website (rafflesmumbai.com) or through the enquiry form on this page, and take part in counselling if a state or central body runs it.
4. Once you are offered a seat, verify your documents (marksheets, ID, category certificate if any) and pay the admission fee to confirm it.

Raffles Design International runs 9 BA specialisations in all. If this one is not quite right, compare it with:

• B.A. (Hons.) in Interior Design
• B.A. (Hons.) in Product Design
• B.A. (Hons.) in Fashion Design
• B.A. (Hons.) in Visual Communication Design
• B.A. (Hons.) in Digital Media Design
• B.A. (Hons.) in Jewellery Design
• B.A. (Hons.) in Animation
• B.A. (Hons.) in Game Design

Ask yourself — and the college — these questions first:

• Are you genuinely interested in consumer behaviour? You will spend 3 years on it.
• Can you manage ₹19 lakh over the course, plus hostel and living costs? Ask about scholarships and education loans.
• What do recent graduates of this course actually go on to do?
• How does Raffles Design International compare with other colleges offering BA in and around Mumbai?