BBA in Marketing at Lingaya's University

BBA in Marketing at Lingaya's University in Faridabad, Haryana is a 3-year undergraduate programme. The total fee on record is ₹2.22 lakh, which works out to about ₹74,000 a year.

The course is about consumer behaviour, brand management, sales and digital marketing.

Lingaya's University is a other institute, founded in 1998. This page brings together what is on record for this course at Lingaya's University — fees, seats, eligibility, the admission route and placements — so you can judge it before you apply.

Most BBA/BBM programmes follow a similar pattern: the first year builds the foundations, the middle years go deep into the subject, and the final year is given over to electives, a major project and usually an internship.

Here that means consumer behaviour, brand management, sales and digital marketing. Typical first jobs: brand, sales or digital marketing roles. Many graduates also go on to a master's degree.

The exact syllabus is set by the college or its affiliating university and changes from year to year, so ask Lingaya's University for the current semester-wise plan.

This is what the course costs, as recorded. Fees are for the whole course unless marked otherwise.

Colleges revise fees most years, and hostel, transport and exam charges are often billed separately. Confirm the current figure with Lingaya's University before you pay anything.

For admission to BBA in Marketing, you usually need Class 12 in any stream. The minimum marks on record at Lingaya's University are: X: 0.0, XII: 55.0, Graduation: 0.0.

Admission to this kind of course is usually through CUET, IPMAT and a college's own test. Reserved-category candidates generally get a relaxation in the minimum marks. Check Lingaya's University's prospectus for the exact cut-off this year.

The admission process usually runs like this:

1. Check that you meet the eligibility above and register for the entrance exam in time.
2. Take CUET, IPMAT and a college's own test and keep your scorecard.
3. Apply to Lingaya's University or through the enquiry form on this page, and take part in counselling if a state or central body runs it.
4. Once you are offered a seat, verify your documents (marksheets, ID, category certificate if any) and pay the admission fee to confirm it.

Lingaya's University runs 11 BBA/BBM specialisations in all. The others you can compare it with:

• Bachelor of Business Administration (BBA)
• Integrated BBA + MBA
• BBA in Banking and Finance
• Bachelor of Business Administration (BBA)
• BBA in Logistic and Supply Chain Management
• BBA in Digital Marketing
• BBA in Human Resource
• BBA in International Business
• BBA in Business Analytics
• BBA in Entrepreneurship and Small Business

A few questions worth answering before you apply:

• Are you genuinely interested in consumer behaviour? You will spend 3 years on it.
• Can you manage ₹2.22 lakh over the course, plus hostel and living costs? Ask about scholarships and education loans.
• What do recent graduates of this course actually go on to do?
• How does Lingaya's University compare with other colleges offering BBA/BBM in and around Faridabad?