B.Voc in E-Commerce & Digital Marketing at IEC University

B.Voc in E-Commerce & Digital Marketing at IEC University in Solan, Himachal Pradesh is a 3-year undergraduate programme. The total fee on record is ₹45,000, which works out to about ₹15,000 a year.

The course is about consumer behaviour, brand management, sales and digital marketing.

IEC University is a other institute, founded in 2012. This page brings together what is on record for this course at IEC University — fees, seats, eligibility, the admission route and placements — so you can judge it before you apply.

Most B.Voc programmes follow a similar pattern: the first year builds the foundations, the middle years go deep into the subject, and the final year is given over to electives, a major project and usually an internship.

Here that means consumer behaviour, brand management, sales and digital marketing. Typical first jobs: brand, sales or digital marketing roles. Many graduates also go on to a master's degree.

The exact syllabus is set by the college or its affiliating university and changes from year to year, so ask IEC University for the current semester-wise plan.

This is what the course costs, as recorded. Fees are for the whole course unless marked otherwise.

Colleges revise fees most years, and hostel, transport and exam charges are often billed separately. Confirm the current figure with IEC University before you pay anything.

For admission to B.Voc in E-Commerce & Digital Marketing, you usually need Class 12, usually with Commerce (many colleges take any stream).

Admission to this kind of course is usually through CUET and merit. Reserved-category candidates generally get a relaxation in the minimum marks. Check IEC University's prospectus for the exact cut-off this year.

The admission process usually runs like this:

1. Check that you meet the eligibility above and register for the entrance exam in time.
2. Take CUET and merit and keep your scorecard.
3. Apply to IEC University on its website (iecuniversity.ac.in) or through the enquiry form on this page, and take part in counselling if a state or central body runs it.
4. Once you are offered a seat, verify your documents (marksheets, ID, category certificate if any) and pay the admission fee to confirm it.

IEC University runs 17 B.Voc specialisations in all. The others you can compare it with:

• B.Voc in Fashion Designing
• B.Voc in Computer Application
• B.Voc in Cyber Security
• B.Voc Data Science
• B.Voc in Journalism and Mass Communication
• B.Voc. in Beauty & Wellness
• B.Voc in Logistics Management
• B.Voc in Pharmaceutical Analysis
• B.Voc in Plumbing
• B.Voc in Automobile Engineering
• B. Voc. in Tourism & Hospitality Management
• B.Voc in Electrical
• B.Voc in Fire and Safety
• B. Voc. in Information Technology
• B.Voc in Financial Accounting & GST
• B.Voc in Early Childhood care & Education

A few questions worth answering before you apply:

• Are you genuinely interested in consumer behaviour? You will spend 3 years on it.
• Can you manage ₹45,000 over the course, plus hostel and living costs? Ask about scholarships and education loans.
• What do recent graduates of this course actually go on to do?
• How does IEC University compare with other colleges offering B.Voc in and around Solan?