B.Com Integrated Marketing at ASM CSIT

ASM CSIT, Pune, Maharashtra, offers B.Com Integrated Marketing as a 3-year undergraduate degree. There are 120 seats in each batch.

Expect to spend most of your time on consumer behaviour, brand management, sales and digital marketing.

ASM CSIT is a private institute, founded in 2001. This page brings together what is on record for this course at ASM CSIT — fees, seats, eligibility, the admission route and placements — so you can judge it before you apply.

Most B.Com programmes follow a similar pattern: the first year builds the foundations, the middle years go deep into the subject, and the final year is given over to electives, a major project and usually an internship.

Here that means consumer behaviour, brand management, sales and digital marketing. Typical first jobs: brand, sales or digital marketing roles. Many graduates also go on to a master's degree.

The exact syllabus is set by the college or its affiliating university and changes from year to year, so ask ASM CSIT for the current semester-wise plan.

ASM CSIT has not published a fee for B.Com Integrated Marketing on our record yet. When you ask, ask for the total across all 3 years — not just the first-year figure — and whether hostel and exam fees are included.

To get into B.Com Integrated Marketing, you usually need Class 12, usually with Commerce (many colleges take any stream). The minimum marks on record at ASM CSIT are: X: 0.0, XII: 40.0, Graduation: 0.0.

Admission to this kind of course is usually through CUET and merit. Reserved-category candidates generally get a relaxation in the minimum marks. Check ASM CSIT's prospectus for the exact cut-off this year.

In most years, admission follows these steps:

1. Check that you meet the eligibility above and register for the entrance exam in time.
2. Take CUET and merit and keep your scorecard.
3. Apply to ASM CSIT on its website (www.csit.edu.in) or through the enquiry form on this page, and take part in counselling if a state or central body runs it.
4. Once you are offered a seat, verify your documents (marksheets, ID, category certificate if any) and pay the admission fee to confirm it.

ASM CSIT runs 3 B.Com specialisations in all. If this one is not quite right, compare it with:

• Bachelor of Commerce (B.Com.)
• Discontinued (March 2024) Bachelor of Commerce (B.Com. Premium)

Ask yourself — and the college — these questions first:

• Are you genuinely interested in consumer behaviour? You will spend 3 years on it.
• What will the full course cost, including hostel and living costs?
• What do recent graduates of this course actually go on to do?
• How does ASM CSIT compare with other colleges offering B.Com in and around Pune?